-
by Jessica Edmondson
CEO Mike Roberts, a former president and chief operating officer for McDonalds restaurants, and founder Stephen Sidwell, an investment banker, make announcement to beat out celebrities like Mike Tyson and Eric Johnson in creating a healthy fast-food chain that is both vegetarian and vegan friendly. LYFE (Love Your Food Everyday), according to the Mother Nature Network, is the new transformational brand that will be a lifestyle opening in Palo, Calif., this summer.
- Tags: Restaurant News, Green Living, mcdonalds, fast food, Restaurant News, Green Living, Jessica Simpson, vegetarian, vegan, art smith, Eric Johnson, Mike Roberts, Tal Ronnen, LYFE, jessica simpson fiance