On Saturday, Aug. 16, the Summer of Rum Festival will takeover Ybor City's historic Cuban Club for a second round of rum-soaked festivities from 2 to 11 p.m.
Held at the Heights Waterfront during its inaugural debut last year, Summer of Rum attracted 4,000 people, according to a press release. This year's event organizers expect a crowd of more than 5,000.
The expanded Cuban Club will have three rum zones, including the second-floor "Pirate's Cove," which has a Captain Morgan bar and a theater that will air swashbuckling movies throughout the event.
A Caribbean Island Main Street, with food vendors, street performers and island-inspired live music, will be featured on the club's new outdoor patio.
On top of rum shacks and huts from companies like Cruzan, Naked Turtle, Appleton Estate and Ron Abuelo, a Sailor Jerry DIY Bloody Jerry garnish bar will also be showcased.
Putting a spin on the popular morning cocktail, the bar will allow festivalgoers to dress their drinks however they like. Onion rings, salted caramel-covered pickles and bacon cheeseburger sliders will be among the garnishes.
And if imbibers can't make it out to the festival, they've got some at-home celebrating to do. Sailor Jerry shared its recipe for Bloody Jerrys with CL, aptly declaring "screw the celery."
Whether at the event or in the kitchen, rumhounds who snap a shot of their cocktail and tag it with @SailorJerry and #ScrewTheCelery on Twitter or Instagram will be eligible to win a brunch from the rum producer for 10 friends. The most outrageous photo will reign victorious.
Bloody Jerry
Makes 1
From Sailor Jerry Rum
Ingredients
1 1/2 oz Sailor Jerry Spiced Rum
2 dashes hot sauce
3 dashes Worcestershire sauce
1 heavy-handed dash steak seasoning
1 teaspoon wet minced garlic
1 teaspoon spicy bean or pickle juice
Plain tomato juice, to top
Lemon and lime, cut into wedges
Directions
Pour it all in a pint glass. Squeeze in some lemon and lime wedges, then toss 'em in. Add ice. Shake like hell. Garnish with whatever the hell you want.
Festival tickets may be purchased online in advance or at the door if available.